Get found where your buyers look.
Meridian builds managed SEO content systems for technical B2B companies — the ones whose buyers are engineers, security teams, and infrastructure leads.
Built for Google, AI Overviews, ChatGPT, and Perplexity — wherever your buyers research.- Site & content crawl
- Competitive keyword gap map
- Buying-intent opportunity list
- Technical SEO review
- 30 / 60 / 90-day content plan
The Problem
You know content drives pipeline. But it demands more than most teams can give.
Your team is already stretched.
There's always a product to ship, a team to manage, a quarter to close. Content never reaches the top of the list.
The surface area is overwhelming.
Keywords, topics, clusters, technical SEO — without a system, nothing moves.
Technical content is hard to get right.
Most writers can't handle the depth. Your team ends up rewriting everything anyway.
Search is fragmenting into AI.
Buyers research in ChatGPT and Perplexity before they ever hit Google. Most SEO programs aren't built for that yet.
The Solution
We bring the strategy, handle the execution, and drive the results.
Audit
We review what exists today, where the gaps are, and what buyers need to see in search, AI Overviews, and on the page.
Plan
We turn your ICP, topics, and AI-search opportunities into an editorial calendar with briefs and a realistic publishing cadence.
Produce
Meridian manages briefing, drafting, review, and delivery so each piece is useful to technical buyers and legible to search systems.
Improve
We refresh what is working, tighten internal links, and improve visibility as Google and AI answer surfaces shift.
Solutions
Choose the path that matches how buyers evaluate you.
Technical B2B search is not one motion. Some teams need AI-search visibility, some need product-led SEO, some need stale content fixed, and some need category-specific pages that speak to expert buyers.
AI search visibility
Get found across Google, AI Overviews, ChatGPT, Perplexity, and answer engines.
Open page → 02Product-led SEO
Own the use-case, comparison, alternative, and integration searches buyers run before sales.
Open page → 03Content refreshes
Turn stale technical content into current search and AI-search assets.
Open page → 04Technical content strategy
Build the topic map, briefs, calendar, and operating system behind consistent publishing.
Open page →Results
- 22 keywords in top-5 positions
- 31 demo requests content-attributed in Q1
"We published for a year with nothing to show. Two months with Meridian, we ranked for terms sales actually cared about."
- 3.4x organic traffic from search
- First inbound enterprise lead from content
"I was writing blog posts 10 hours a week that went nowhere. Now I spend an hour on review and the content's actually driving pipeline."
- 86% increase in buying-intent traffic
- 3.1x close rate organic vs. paid leads
"Our sales team started hearing 'I read your article' on discovery calls. That had literally never happened before."
Names and identifying details changed at client request. References available on request to qualified prospects.
Pricing
SEO Audit
$0See where you rank, where you're invisible, and where the biggest wins are.
- Site & content crawl
- Competitive keyword gap map
- Buying-intent opportunity list
- Technical SEO review
- 30/60/90-day content plan
Starter
$1,500Consistent publishing that puts you where buyers research your category.
- 4 SEO articles with custom graphics
- Monthly SEO audit
- Keyword research + content strategy
- Editorial calendar
- Monthly reporting
Growth
$3,500Own the buying-intent keywords. Content and distribution that drive demos.
- 8 SEO articles with custom graphics
- AI Overview & LLM visibility optimization
- Technical SEO recommendations
- Multi-channel repurposing
- Topic cluster planning
- Everything in Starter
Authority
$5,500Dominate your category in search and AI results. Close the trust gap with enterprise buyers.
- 12 SEO articles with custom graphics
- AI Overview & LLM visibility optimization
- SME-led authority content
- Dedicated strategy owner
- Ongoing content refresh
- Everything in Growth
Month-to-month, no annual contracts or cancellation fees.
Latest Insights
About Meridian
Vlad Stepanov
Founder & Strategy Lead
Meridian is a senior-led editorial operation with founder involvement in strategy, technical positioning, and quality control. That background matters because technical buyers can tell when the content is generic.
- Built products in technical categories where clarity and credibility materially affect buyer trust.
- Understands how to turn product nuance into content that supports search visibility and sales relevance.
- Runs Meridian as a senior-led editorial system: dedicated strategy ownership, specialist production support, and senior review.
The goal is not to publish more content for its own sake. The goal is to make search visibility and buyer trust happen on a cadence your team can actually sustain.
FAQ
No. Articles are one output of a managed editorial operation that includes audit work, topic strategy, briefs, production, refreshes, and internal linking.
No. Meridian handles the audit, topic mapping, editorial planning, and briefing. Your team contributes context and subject-matter expertise where it matters most.
Usually one owner for light coordination plus occasional SME review. The service is designed to remove project-management overhead, not add to it.
Each engagement has a dedicated strategy owner, specialist editorial production, and senior quality control. Meridian stays intentionally small, but the work is not handed off to anonymous freelancers or managed through layers of account staff.
Yes. The audit sprint is the cleanest starting point if you need clarity on priorities, gaps, and what a sensible 30/60/90-day plan looks like.
Most clients see meaningful ranking movement within 90–120 days. Some pages index and rank within weeks if the domain already has authority. We set expectations clearly during the audit.
Technical B2B companies in complex categories — infrastructure, security, developer tools, AI, professional services, and more. We work best with teams where the product needs explaining, not just promoting.
A freelancer writes what you brief. Meridian runs the strategy, research, briefing, production, and optimization — the full editorial operation. You review finished work, not manage a pipeline.
A full crawl, competitive keyword gap analysis, content inventory, technical SEO review, and an opportunity map with prioritized recommendations. You get the audit whether or not you move forward.
We can. Some clients hand us CMS access and we publish directly. Others prefer to review in Google Docs and publish themselves. Either workflow works.
We interview your subject-matter experts and turn those conversations into authority pieces — published under their name, grounded in real experience, and structured to rank. It's not ghostwriting from a template.
Let's talk.
Tell us what you're working on and we'll start with a free content and SEO audit — no commitment, just a clear picture of where you stand and what's worth doing next.
- Site & content crawl
- Competitive keyword gap analysis
- Technical SEO review
- 30 / 60 / 90-day content plan
- No commitment required